Get Clarity And Strategic Direction for Your Brand

In-depth brand consultations tailored to your needs

"The Avlier team are highly professional and knowledge branding experts. They can truly hone your brand or even re-brand your business as necessary to accelerate growth. I have worked with them personally and recommend them to my business clients. "

Gregory Derderian

Business Consultant, Derderian Consulting Services

The problem

How do you know if you’re making the right decisions with your brand

Whether you asked for it or not, you’re constantly getting opinions on what to do with the company’s brand. 

On top of that, you’re likely asking yourself the following questions:

  • Where is our brand falling short?
  • What should we focus on first?
  • Is the brand moving in the right direction?
  • Should we rebrand?
  • What should I have for lunch?

Well, we can’t help you with that last question, but we can help you answer the rest.

A Brand Consultation is your opportunity to get new insights, strategic guidance, and a fresh perspective on your branding efforts.

The solution

Talk to a branding expert who can provide answers to your questions and give you a second opinion.

Potential Topics

Below are examples of different topics and questions we can discuss during your call. If you have a topic not listed just let us know ahead of the call.

Brand Strategy

Is our current brand strategy working? Can it be adjusted if needed?

Brand Positioning

Are there any opportunities for us to reposition our brand in the market?

Brand Differentiator

How can we differentiate our brand from competitors?

Brand Messaging

How can we improve our brand messaging so it attracts the right customers?

Brand Tone

Does our brand convey the right tone and is it resonating with customers?

Brand Visuals

How can we develop a strong brand identity that is consistent across all channels?

Rebranding

Should we rebrand? What are the associated risks and challenges?

Internal Branding

How do we get buy-in from executives and ensure employees are upholding the brand?

Customer Experience

What experience are our customers receiving and how can we improve on it?

Consultation Structure

Your consultation structure will depend on the type of consultation your choose.

60 Minute Call

Virtual Call

Introductions [5 Mins]
Quick introduction to understand who you are and why you reached out.

Discuss Topic(s) [50 Mins]
We’ll work with you to understand your challenges and discuss the topic(s) most relevant to you.

Wrap Up [5 Mins]
We’ll recap what was discussed and talk about potential next steps.

Brand Workshop

Virtual Call

Introductions [10 Mins]
Quick introductions so everyone knows who is involved in the workshop.

Discuss Strategic Brand Elements [100 Mins]
We’ll discuss and finalize the strategic elements of your brand — brand strategy, brand positioning, and brand differentiator. There will also be short breaks every 45 minutes.

Discuss Foundational Brand Elements [100 Mins]
We’ll discuss and finalize the foundational elements of your brand — brand tone, brand messaging, and brand visuals. There will also be short breaks every 45 minutes.

Q & A [20 Mins]
This is your opportunity to ask any other questions regarding your brand, implementations, or additional strategies.

Wrap Up [10 Mins]
We’ll conclude the workshop with a quick review and discussion about next steps.

How to Get Started

Schedule your consultation in less than 5 minutes

Step 1:
Choose Your Option

Determine which consultation option is best for you

Step 2:
Pick a Day & Time

Pick the day and time that works best for your schedule

Step 3:
Join Your Consultation

When the day & time arrive, jump into the call via the link you receive

Brand Consultation Options

Free Call

Get a complimentary consultation on us!
Limited to 1 call per company.
$ 0 free call
  • Time
  • 30 Minute Consultation
  • Includes
  • Recording of the Call
  • Call Summary Document
  • Time Slot Priority
  • Additional Calls at Discounted Rate

Monthly Call

Recurring monthly call. Best if you have ongoing branding needs & questions. Cancel anytime.
$ 500 per month
  • Time
  • 60 Minute Consultation
  • Includes
  • Recording of the Call
  • Call Summary Document
  • Time Slot Priority
  • Additional Calls at Discounted Rate

One Time Call

Ideal if you have a particular question, are looking for a new perspective, or need a second opinion.
$ 600 per call
  • Time
  • 60 Minute Consultation
  • Includes
  • Recording of the Call
  • Call Summary Document
  • Time Slot Priority
  • Additional Calls at Discounted Rate

Brand Workshop

A hands-on call where we work with you to develop & improve all aspects of your brand.
$ 5,000
  • Time
  • 4 Hour Consultation
  • Brand Elements
  • Brand Strategy
  • Brand Positioning
  • Brand Differentiator
  • Brand Tone
  • Brand Message
  • Brand Visuals
  • Includes
  • Recording of the Workshop
  • Workshop Summary Document

FAQ

Our consultations are all done virtually using Zoom. We do this for a few reasons:

  • It allows us to provide a recording of the consultation
  • Team members can join regardless of physical location

Your call structure will depend on the type of consultation you choose.

Typically, 60 minute consultations start with a quick introduction and a wrap up at the end. The rest of the time is reserved for discussing any branding topics you want to talk about.

Brand Workshops are broken into two main discussions: strategic brand elements and foundational brand elements. There is also time for introductions, Q&A, and a wrap up.

You can get a full break down of the consultation structure HERE.

Any topics related to branding are fair game. However, most marketers tend to discuss brand messaging, brand positioning, and overall brand strategies. Rebranding is another common topic.

For a full list of potential topics click HERE.

Consultation calls are designed for marketers who are:

  • Looking to solve a particular issue with their brand
  • Want a second opinion on a branding decision they’re about to make
  • Need general guidance on what direction they should go

Brand Workshops are designed for marketers who need to rebuild a brand from the ground up. The workshop acts as a reset button for the entire brand.

Monthly calls are designed for marketers who have ongoing branding needs or questions. Often these are marketers who spearheading a change in the company’s branding efforts and need ongoing support.

Because the monthly calls are recurring, they get priority on time slots and can schedule additional calls at a discounted rate ($500 per hour).

One time calls are perfect for those who have a particular question that can be resolved in one call.